Melbourne has been price tagged as one of the most expensive cities in the world, and international retailers are taking advantage of our misfortune through the all accessible tool of e-commerce. With the aussie dollar reaching an all time high of $1.10 to every US dollar, the temptation to purchase everyday items online is high. For the tech savvy and knowledgeable consumers of today, online shopping has no restrictions. The ‘shop’ is open all day everyday and there are no annoying salespeople to deal with, the only thing stopping you from buying everything your mouse rolls over, is your not so supportive bank account.
aSOS, a clothing and accessories phenomenon has become the new ‘fashion capital’, and with no postage fees, it is not hard to start receiving multiple packages per week with a simple click of a button. Many people have become addicted to this new style of shopping, constantly checking such sites as aSOS multiple times per day. I would not be surprised if online shopping soon becomes the most popular activity online, passing both social media and pornography. However, the exact reason to the rise in e-commerce over traditional shopping is questionable. Is it simply the lower prices which draw us into ‘e-tailing’ or the convenient and independent nature of purchasing through the computer?
Why do you or don't you shop online? What products would you or would you not purchase online?
